The Fulbright Commission in Seoul uses the following criteria to guide the posting of content and the overall organization of content and links on its web site.
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Is the information accurate?
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Is it up-to-date?
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Is the information comprehensive? Fulbright's U.S. Education Center has an ethical obligation to provide information on the full range of educational opportunities in the United States.
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Is the author of the information clearly identified and qualifications or background clearly stated?
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Does the site download reasonably quickly over a high-speed internet connection?
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Is the navigation structure of the site well organized to allow easy exploration?
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Does the site have governmental or other auspices that give it legitimacy? (e.g. in the United States the voluntary process of regional and national accreditation is the equivalent of government or ministerial approval in other countries)
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Do advertising or fees constrain or limit the service in any way? All other things equal, Fulbright recommends the use of free sources before going to fee-based services.
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Are there authoritative and trustworthy reviews of the site, in sources such as the Chronicle of Higher Education. The Fulbright web site posts articles from the Chronicle with its permission.
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Is important or key information available in both Korean and English? Fulbright recognizes that English-language information will naturally predominate in the search for educational opportunities in the U.S., but also believes that key points need to be translated into Korean.
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